Videos - McGraw-Hill Introduction to Business

[VIDEO] Starbucks Will Temporarily Close 8,000 U.S. Stores For Racial-Bias Training

April 19, 2018

Last week, a manager at a Philadelphia Starbucks called the police on two African-American men who were waiting for a friend to arrive. Their subsequent arrest was caught on video and quickly went viral as thousands of social media users directed their outrage towards the coffee chain. Starbucks then took the drastic step of announcing that it would close all stores on May 29th for racial sensitivity training. Along with showing clips of the offending video, this short report also Continue reading →

[VIDEO] What Picking Up an Apple Tells You About the Future of Robotics

April 6, 2018

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Industrial robots were once so dangerous that factory employees could not work in the same room as them due to safety concerns. This video shows just how far technology has come since those early years, with today’s soft-handed robots able to pick up delicate items like fruit or plush toys.

Questions:

Why have items like apples traditionally been difficult for robots to handle? How does modern “soft-robotics” address this problem?
Do you think robots could eventually displace much of the Continue reading →

Product Distribution, Robotics, Operations Management, Innovation, Automation

Chapter 1: Taking Risks and Making Profits, Chapter 9: Production and Operations Management, Chapter 15: Distribution, Bonus Chapter B: Technology and New Media, Videos

[VIDEO] Apple, Google and Amazon Seem Unstoppable. Now What?

March 23, 2018

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In the aftermath of Facebook’s data sharing scandal, critics of the company are calling on lawmakers to discuss ways that the social network could be regulated. To these concerned citizens, Facebook has grown too large to be trusted with so much of the public’s information. The video below looks at how America’s tech giants became so big and the ways that regulators could possibly target these companies in the future.

Questions:

Do you think big tech companies like Facebook, Continue reading →

Google, Apple, Monopolies, Innovation, Regulation, Economics, Facebook, Ethics, Amazon, Silicon Valley, Security

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 4: Ethics and Social Responsibility, Bonus Chapter A: Business Law, Videos

[VIDEO] How a Steel Box Changed the World: A Brief History of Shipping

March 8, 2018

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Last year the shipping industry transported more than $4 trillion worth of goods all over the world on huge container vessels. Although these mighty boats are now the backbone of global supply chains, shipping wasn’t always so efficient. This video takes a look at how these metal behemoths revolutionized an ancient industry and the ways they continue to innovate today.

Questions:

How did large container vessels revolutionize the shipping industry?
What are the advantages and disadvantages of using large container Continue reading →

Innovation, Supply chains, Transportation, Sustainability, Operations Management, Global, Product Distribution, Shipping

Chapter 1: Taking Risks and Making Profits, Chapter 3: Globalization, Chapter 9: Production and Operations Management, Chapter 15: Distribution, Bonus Chapter B: Technology and New Media, Videos

[VIDEO] Smartphones Are Designed to Be Addicting

February 23, 2018

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If you’ve ever thought that you check your smartphone too much, you’re certainly not alone. In fact, the 2.5 billion people around the globe who currently own smartphones likely share the same problem as you. That’s because tech companies design their products to be as attention-grabbing as possible. Along with detailing the ways that smartphones and apps can monopolize your focus, this video also demonstrates a few techniques to limit your phone use.

Questions:

Is it ethical for tech companies Continue reading →

Innovation, Smartphones, Mobile, Ethics, Product Development

Chapter 1: Taking Risks and Making Profits, Chapter 3: Globalization, Chapter 4: Ethics and Social Responsibility, Chapter 14: Product and Price, Bonus Chapter B: Technology and New Media, Videos

[VIDEO] American Shopping Malls Struggle to Survive

February 9, 2018

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Last week, we looked at how property owners are trying to combat the decline of shopping malls by appealing to non-retail tenants like gyms and fitness centers. This video provides more background on this downward spiral, showing footage of American malls thriving in their heyday as well as the decaying, abandoned structures that some have become. But the video isn’t entirely doom and gloom: it also gives a lot of screentime to an Atlanta-area shopping center called Plaza Fiesta that Continue reading →

Product Distribution, Malls, Atlanta, Retail, Innovation, Demographics

Chapter 1: Taking Risks and Making Profits, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion, Videos

[VIDEO] The Meaning of Life According to Google

January 26, 2018

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More than 90 percent of global Internet searches occur on Google, making it one of the world’s most trusted sources for gathering information. Many of the questions fielded by the site can be solved with a single obvious answer, such as “When is Thanksgiving this year?” or “What is the capital of Canada?” Recently, though, the search engine has begun to provide answers for increasingly abstract inquiries concerning religion, politics, and even the meaning of life. This video takes a Continue reading →

Innovation, Product Distribution, Ethics, Google, Product Development

Chapter 1: Taking Risks and Making Profits, Chapter 4: Ethics and Social Responsibility, Chapter 14: Product and Price, Chapter 15: Distribution, Bonus Chapter B: Technology and New Media, Videos

[VIDEO] Takeout Creates a Lot of Trash. It Doesn’t Have To

January 12, 2018

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There are few things better than having dinner delivered directly to you, especially during these chilly winter days. But even the most basic takeout orders can have a significant environmental impact due to the plastic containers and utensils provided by many restaurants. This video shows the unsustainable packaging methods used by some eateries while also offering suggestions on how they can change their ways for the better.

Questions:

How can restaurants benefit by reducing the materials they include in takeout Continue reading →

Ethics, Sustainability, Food, Innovation, Marketing, Packaging

Chapter 1: Taking Risks and Making Profits, Chapter 4: Ethics and Social Responsibility, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Bonus Chapter B: Technology and New Media, Videos

[VIDEO] How the End of Net Neutrality Could Change the Internet

December 15, 2017

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Yesterday, the Federal Communications Commission voted to repeal its set of net neutrality rules. These regulations prevented internet service providers from blocking traffic or charging users for certain online services or types of content. With the FCC’s rules struck down, though, the Internet will no longer be regulated by the government like a utility. The video below looks at how this decision could have sweeping repercussions for both businesses and individual users.

Questions:

In what ways could the end Continue reading →

Regulation, Legal, Product Distribution, Ethics, FCC, Net Neutrality

Chapter 1: Taking Risks and Making Profits, Chapter 4: Ethics and Social Responsibility, Chapter 9: Production and Operations Management, Chapter 15: Distribution, Bonus Chapter A: Business Law, Bonus Chapter B: Technology and New Media, Videos

[VIDEO] The Environmental Cost of Free Two-Day Shipping

December 1, 2017

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During the upcoming holiday season, analysts estimate shoppers will spend more than $100 billion online. The majority of these purchases will likely be made on Amazon, which has attracted millions of loyal customers over the years through perks like free two-day shipping. But while undoubtedly convenient, quick shipping is far from environmentally sustainable. This video outlines the problem while also offering a few potential solutions.

Questions:

How does Amazon’s free two-day shipping program cause more trucks to end up on Continue reading →

Retail, Operations Management, Transportation, Amazon, Sustainability, Product Distribution, Shipping, Promotions

Chapter 1: Taking Risks and Making Profits, Chapter 4: Ethics and Social Responsibility, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion, Bonus Chapter B: Technology and New Media, Videos