August 1, 2014

For decades big companies have done their best to avoid hefty corporate tax rates levied by Uncle Sam. The U.S. government collects 35 percent of a domestically based corporation’s income, a figure based on the entirety of the company’s worldwide revenue. This mighty bite from the bottom line leads many firms to reincorporate their companies in places like the Cayman Islands or Ireland, where the corporate tax rate is just 12.5 percent. While this process of “inversion” is entirely legal, Continue reading

Continue reading...

July 11, 2014

 

A few years ago, a rash of employee suicides at Foxconn Technology prompted investigations into the working conditions at the Chinese manufacturing giant. As the maker of such in-demand items as the iPad and Hewlett-Packard servers, Foxconn employs tens of thousands of people who work long shifts and live on-site. The monotonous work and the dorm-like living quarters can make for a grey life on the Foxconn campus, leading to depression and worse.

Foxconn responded to this bleak state Continue reading

Continue reading...

 

For many working Americans, leaving the office in the early evening doesn’t necessarily mean your workday is done. Answering emails and phone calls can stretch one’s workday far past the standard five o’clock threshold. That is, unless you happen to be a consultant working in France. Under a new agreement between labor unions and corporate representatives, more than 250,000 French employees at consulting, computing and polling firms are required to “disconnect” from work once they clock out.

Under the Continue reading

Continue reading...

April 16, 2014

If there’s one snack Americans love, it’s chips and dip. But more than a few snackers would be turned off if they found a big bowl of hummus next to their tortilla chips. That’s because 80 million people in the U.S. have no idea the popular Mediterranean chickpea dip even exists. Over the last few years the food company Sabra has been trying to change that fact by making hummus more accessible to American palettes. After all, with only 26 Continue reading

Continue reading...

March 31, 2014

The slow reemergence of American manufacturing has been touted by politicians on both sides of the aisle as an essential force in the recent economic recovery. But in many cases, the manufacturers driving production across the nation aren’t American at all. In fact, Honda recently announced that it built and shipped more cars from the U.S. than it imported here from Japan.

According to Honda executives, the company’s current status as an American exporting power wasn’t the intention when it Continue reading

Continue reading...

March 26, 2014

For many people, learning a second language is often a necessary step to take in order to climb up the career ladder. Of the 1.2 billion people across the world currently learning a foreign language, more than 800 million are studying English to get a better job. But language learning is such a time-consuming and expensive enterprise that many people are forced to end their instruction before reaching fluency. Even alternatives to personal tutoring, such as the popular software line Continue reading

Continue reading...

March 19, 2014

For many years, the famous phrase “location, location, location” served as one of the most unfailing maxims in the business lexicon. But as the digital age has broken down borders and streamlined commerce, the importance of physical locations has diminished. In fact, some intrepid entrepreneurs have given up permanent addresses entirely in order to cut down costs and increase mobility.

The types of business best suited for going off the physical grid are tech companies, service providers, media firms and Continue reading

Continue reading...

March 14, 2014

This video documents the personal sacrifices one Texas woman had to make in order to get her bilingual school off the ground.

 

http://nyti.ms/1dpXt7s

 Questions:

  1. What key marketing basic did Adriana use to start her business?
  1. What did Adriana do to help ensure her success in business?

From The New York Times

 

Continue reading...

January 23, 2014

As emerging markets like India and Brazil continue to grow, more and more of their citizens will enter the middle class. This relatively untapped consumer group presents plenty of lucrative opportunities for companies across the globe. However, finding the right products to sell to this expanding class is not so simple, even for companies operating in their home countries. For instance, Tata Motors launched its ultra-cheap Nano model as an introductory vehicle for Indian consumers. But with a price tag Continue reading

Continue reading...