[VIDEO] You’ll Be Eating Crickets Soon. You Have No Choice

October 27, 2016

Although the world’s population is always increasing, the physical size of the globe stubbornly remains the same. As a result, humans might soon face a shortage of some key resources, including food with high protein content. But here’s where the humble cricket hops in: while many Americans may consider them pests, crickets can be a nutritious and environmentally sustainable food source. This video takes a look at the ways one cricket farm operates and how its owners hope to market bug-eating to skeptical Americans.

Questions:

 

  1. Do you think Americans will ever find the concept of eating crickets appealing? Will they simply have to get used to the idea, as the video suggests?
  2. How would you market a cricket-based protein bar to the public?

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