American movie theaters have endured a rough couple of years as more consumers turn to the comfort of their living rooms as venues for entertainment. That’s far from the case in China, however. The Asian nation has become an increasingly important source of revenue for U.S. movie studios that have seen domestic receipts start to dwindle. In February Chinese theaters earned $1.05 billion at the box office, beating the American tally by nearly $250 million.

Still, China isn’t exactly an Continue reading

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April 21, 2016

For many modern Americans, going to the movie theater just doesn’t hold the same appeal as in years past. After all, consumers can easily access thousands of films from the comfort of their couches. Those especially fortunate individuals enjoy their media on 70-inch, surround-sound enabled televisions, further undermining the attraction of the theater experience. With these factors in mind, last week the CEO of AMC Theaters said that the company was considering lifting its ban on texting during screenings. Internet Continue reading

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January 5, 2015

Movie theaters have worried about being phased out by home entertainment even before the VCR started dominating living rooms in the 1980s. While Hollywood has largely continued to thrive over the decades despite these fears, today the rise of streaming video presents movie theaters with their greatest challenge yet. The industry is especially afraid of losing touch with young moviegoers who are growing up with on-demand services like Netflix and Spotify. The cracks may already be showing: attendance of movie Continue reading

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