To many businesses the process of accounting is simple: keep track of costs and weigh them against revenue to determine profit. But some of the world’s largest companies prefer to figure out their financial well being by using a more complicated, predictive method. Known as fair value accounting, this technique measures a company’s assets by valuing them on estimates and projections rather than hard data. Its proponents argue that it makes accounting information more relevant for day-to-day operations. Critics of Continue reading