December 2, 2014

With companies both large and small becoming increasingly dependent on technology, it’s important for these firms to make sure that their information is secure. But businesses need to do more than simply install anti-hacking software and hope their defenses hold. For instance, earlier this year Home Depot faced two small security breaches before getting hit with a company-wide hack that made national news. Following the minor incidents, security contractors urged executives to implement a few unused features in the anti-hacking Continue reading

Continue reading...

November 23, 2014

From making repairs to keeping the gas tank filled, owning a car is a pricey enterprise for many people. But of all the expenses required for auto ownership, perhaps none is more frustrating than paying for insurance. Not only is the service expensive, it’s also rarely needed until something goes seriously wrong with your car. Matters are even worse for people like Greg Muender, a San Diego tech entrepreneur who works from home. Even though he clocks in as few Continue reading

Continue reading...

November 18, 2014

Thanks to increased domestic production and a period of relative market stability, gas prices have been dropping across the country. Still, no matter how low the price at the pump goes, fueling up with compressed natural gas will almost always be a better value. Those who own a vehicle that can run on the alternative fuel pay an average of $1.70 less per gallon than those who use standard petroleum. Of course, not many people out there own a natural Continue reading

Continue reading...

November 13, 2014

 

When it comes to innovation in business, creating a viable and valuable product is just the first step. After all, the arrival of the portable MP3 player made many companies stand up and take notice of this revolutionary device. One of those firms was Apple, who soon came to dominate the market with the iPod. Although the signature MP3 player was released later than its competitors, the product’s dependability and stylish design quickly allowed it to capture the bulk Continue reading

Continue reading...

November 6, 2014

By the end of the year, mobile advertising spending will eclipse the amount of money that companies spend on old media like radio and newspapers. This historic shift shows just how far smartphones and tablets have come after less than a decade of existence. In contrast, newspapers have been in circulation for centuries while radio has been a media fixture for nearly 100 years.

Analysts estimate that companies will invest nearly $18 billion in mobile ads this year while newspapers Continue reading

Continue reading...

October 23, 2014

Society depends so greatly on medical procedures like blood transfusions and vaccines that it can be difficult to remember that these practices have only been around for about a century. In fact, it wasn’t until the 1940s that hospitals became sophisticated enough to offer a patient better care than they could receive in their home. Since then, human life expectancy has leapt to nearly 80 years while advanced procedures like organ transplants are now common.

With so much ground broken Continue reading

Continue reading...

October 19, 2014

 

Even in this increasingly Internet-enabled world, the old maxim “Location, location, location” rings as true as ever. After all, a strong Web presence can only do so much for service companies like restaurants and auto shops. In order for a business to operate at its full potential, the company needs to be located in a place that is not only easily accessible to its target market, but also free of too many direct competitors.

As many frustrated businesspeople can Continue reading

Continue reading...

October 2, 2014

 

Passion and confidence are essential traits for any entrepreneur, but these same qualities can also lead aspiring business owners to ruin. If entrepreneurs are too assured and optimistic, they risk losing sight of the enormity of the task they have undertaken. For instance, passionate people can believe so deeply in their business idea that they become blinded to its actual market viability. They are driven by the notion that since they would love to buy this particular product or Continue reading

Continue reading...

September 20, 2014

Although many Americans make sure to recycle their plastic bottles and aluminum cans, they’re less careful to do so with their more functional possessions. Ninety percent of the nation’s mobile devices get thrown in the trash rather than the recycling bin. The gadgets are joined there by 40 percent of the food produced each year in the U.S., along with the 12 million tons of textiles that get tossed annually.

Over the last few years, a number of new companies Continue reading

Continue reading...

September 6, 2014

Nobody likes to wait in line for the bathroom, but sometimes that’s just the way things are at big, busy venues like stadiums and airports. Entrepreneur Allen Klevens couldn’t accept this fact of life, however, and set out to fix it with his new product Tooshlights. These small beacons rest at the top of a bathroom stall door and glow red if the space is occupied or green if it’s free. Klevens hopes this clever stop-and-go system will drastically speed Continue reading

Continue reading...