October 2, 2024

While Microsoft is staking the future of Xbox on cloud gaming, Nintendo has long depended on iconic properties like Mario and Pokémon to drive sales of its video game consoles. In fact, the Japanese company has been infamous for filing lawsuits to protect its intellectual property for about as long as video games have been around. In one notable example from the 1980s, Nintendo sued Blockbuster for copyright infringement after the video rental chain added games to its lineup Continue reading

Continue reading...

September 27, 2024

For decades, the video game console market has been dominated by two major players: Microsoft’s Xbox and Sony’s Playstation. While the latter has consistently outsold the former, in recent years Microsoft has been buying up game developers in an effort to control the software side of the business. The video below explores Microsoft’s bet on cloud gaming through Xbox Game Pass, and whether the tech giant’s gamble will pay off in the long run.

Questions:

  1. Why do companies like Microsoft Continue reading
Continue reading...

September 18, 2024

One of the reasons why many content creators are drawn to YouTube is the money they can make from advertisements. Brands buy ads that roll before or during videos, and creators get a share of that revenue based on the number of views. The more views and subscribers a channel gets, the more ad dollars the creator can get. YouTube handles all the ad sales, so creators don’t have to spend time negotiating directly with brands like they do for Continue reading

Continue reading...

August 29, 2024

The onset of the Covid-19 pandemic brought the restaurant industry to a standstill as countless kitchens closed and diners largely remained at home. But that didn’t stop some entrepreneurs from finding opportunities in this chaotic situation. The video below breaks down the boom of “pop-up” restaurants that flourished during the pandemic thanks to low overhead and mobile setups that met customers closer to where they lived. 

Questions: 

  1. How did the pandemic change the restaurant industry?
  2. What are some advantages Continue reading
Continue reading...

August 27, 2024

Just like movie studios, video game makers need actors and animators to bring their creations to life. While voice actors perform sound effects and dialogue, motion capture actors wear special suits with markers to record movements like walking, running, climbing, and fighting. Animators then link those sounds and images together to create an immersive and engaging environment for the player. 

But all that’s starting to change with AI, which can use actors’ previous performances as digital reference points to generate Continue reading

Continue reading...

August 23, 2024

With its iconic cartoon characters, movies, theme parks, and more, Disney has practically held a monopoly over children’s attention for nearly a century. But that’s starting to change as kids spend more time on streaming services, which now account for two-thirds of TV watch time for children ages 2 to 11. And instead of watching Disney+, which offers full-length movies and TV shows, these days most children prefer short-form videos on platforms like YouTube. For example, the “Kids Diana Show” Continue reading

Continue reading...

August 16, 2024

For most of the past decade, the language learning app Duolingo has ranked as the top education platform on Apple’s App Store. Most people download it for free, with only a small percentage of users opting to pay for a yearly subscription. So how does Duolingo manage to earn more than $500 million in annual revenue? Along with examining the roles that advertising and AI play in Duolingo’s success, the video below also explains how the app keeps its dedicated Continue reading

Continue reading...

August 9, 2024

Last month, we wrote about the global technology meltdown that impacted more than 8.5 million computers and caused at least $10 billion in financial damage. Triggered by the cybersecurity company CrowdStrike, a faulty software update crashed Microsoft products around the world and in the process revealed how fragile our global technology infrastructure can be. Air transportation was one of the sectors affected most by the outage as airlines were unable to scan boarding passes or track crew members. Carriers canceled Continue reading

Continue reading...

July 26, 2024

Retailers once considered July to be a slow month as regular customers spent their money on travel and other activities rather than shopping at local stores. Then Amazon created Prime Day, a 48-hour sales event that turned the middle of July into a bonanza of consumer cash for the e-commerce giant. This past Prime Day was Amazon’s biggest yet, with the company racking up $14.2 billion in sales over the course of two days last week, an 11 percent increase Continue reading

Continue reading...

July 24, 2024

Over the weekend, businesses around the world scrambled to recover after a faulty software update caused one of the biggest IT outages in history. The Texas-based cybersecurity firm Crowdstrike released a security update last Thursday that was supposed to protect computers from malware and cyber attacks. Instead, the flawed update caused Microsoft Windows to crash and impacted more than 8.5 million computers. The global tech meltdown disrupted nearly every aspect of society, especially healthcare and transportation. Hospitals canceled procedures, and Continue reading

Continue reading...