Last year, Billboard crowned the laid back party anthem “Despacito” the Song of the Summer as it racked up millions of streams on sites like Spotify and YouTube. And while there are plenty of contenders in the running for 2018’s title, they might not be able to take the same road to success that the makers of “Despacito” did. This video explains how Billboard is changing their rules about streaming platforms and why these changes could affect a song’s journey to the top of the charts.
Questions:
- Why is Billboard placing more emphasis on paid streaming platforms like Spotify rather than free services like YouTube?
- Do you think Billboard’s new policy will have a significant impact on the pop charts? Why or why not?