[VIDEO] Top Ten Marketing Failures November 12, 2013 NickelsMcHughMcHugh This video chronicles the most famous and head-scratching marketing mishaps in recent memory. Questions: What do the ten failures shown in the video tell us about marketing? What’s should companies do after a marketing mishap? From WatchMojo.com Ethics, Product Development, Branding, Distribution, Marketing Videos Continue reading...
[VIDEO] A Day in the Life of a Human Resources Officer November 1, 2013 NickelsMcHughMcHugh Though this video hails from Australia, its breakdown of an HR rep’s daily duties is relevant to offices around the world. Questions: What are the primary functions of human resource management? Describe the education background discussed in the video that is needed to qualify for a job in human resource management. From Student Edge Management, Human Resources, Communication Videos Continue reading...
[VIDEO] Inside Budweiser’s Largest Brewery October 15, 2013 NickelsMcHughMcHugh This video takes a close look at the day-to-day operations of A-B Inbev’s century-old brewery in St. Louis, MO. Questions: Does Anheuser-Busch InBev use a continuous or intermittent manufacturing process? Why did Anheuser-Busch InBev choose St. Louis for their largest brewery? From CNN Money Operations Management, Food, Manufacturing, Product Development, Budweiser Videos Continue reading...
[VIDEO] All’s “Fair” in Midwest Fried Food Business September 1, 2013 NickelsMcHughMcHugh Mom and pop vendors at many of the nation’s leading state fairs are having trouble competing with new corporate competition. https://on.wsj.com/1dks49v Questions: What major challenge have small State Fair venders faced in recent years? What additional challenges do small food venders at State Fairs face? From The Wall Street Journal Entrepreneurship, Food, Product Development, Distribution, Small Business Videos Continue reading...
[VIDEO] The Surprising Moral Case for Free Enterprise July 1, 2013 NickelsMcHughMcHugh Suggested by Mark Varycki of Hillsborough Community College, this video makes the case for free enterprise as a moral imperative. Questions: Do you agree with the position stated in the video that free enterprise is the best economic system? Is it correct to credit globalization and free trade with easing global poverty? From AEI Enterprises Economics, Global, Entrepreneurship, Finance Videos Continue reading...
[VIDEO] The Redesigned $100 Bill May 1, 2013 NickelsMcHughMcHugh In this video the Treasury Department details all the design changes soon to be implemented on the $100 bill. https://www.newmoney.gov/uscurrency/redesigned100.htm Questions: Why did the Federal Reserve take almost 10 years to develop a new $100 bill? What other considerations needed to be considered in the new $100 bill? From U.S. Currency Economics, Product Development, Currency, Security Videos, Uncategorized Continue reading...
[VIDEO] How About a Little Luxury? April 2, 2013 NickelsMcHughMcHugh Auto manufacturers are looking to attract a younger type of luxury car owner by shrinking model sizes. https://nyti.ms/ZBFtBl Why did American buyers reject small-sized luxury cars in the past? Why are Gen X and Y buyers considered good targets for smaller luxury cars? From The New York Times Videos, Uncategorized Continue reading...
[VIDEO] Creating Skilled Workers March 1, 2013 NickelsMcHughMcHugh In an effort to create more skilled workers, manufacturers are adopting German-style apprenticeships with local students. https://nyti.ms/1c3SNln Questions: Is apprenticeship training a valuable resource for high school graduates? Do “blue collar” jobs have a negative image in the United States? From The New York Times Training, Human Resources, Manufacturing, Unemployment Videos Continue reading...
[VIDEO] How Welch’s Started as Alcohol-Free Wine February 15, 2013 NickelsMcHughMcHugh This video about Welch’s beginnings serves as a companion to an abstract in this month’s Newsletter about cooperative corporations. Questions: What major advantages does Welch’s provide to their grape growers? Have other products shifted from their original purpose and found success? From CNN Money Welch’s, Cooperatives, Food, Product Development, Distribution Videos, Uncategorized Continue reading...
[VIDEO] From Shoeshiner to Small Business Owner February 1, 2013 NickelsMcHughMcHugh With the help of a mentor, an immigrant works his way up the ladder to eventually own a shoeshining business. Questions: What business advice did Raul follow before starting his business? What’s been the real key to success for Willie’s Shoe Service? From CNN Money Global, Entrepreneurship, Product Development, Immigration Videos Continue reading...
