Air Travel - McGraw-Hill Introduction to Business

Faced with Smartphones, Airlines Begin to Phase Out Screens

February 17, 2017

In the old days of air travel, passengers who were lucky enough to watch a movie during their flight did so on a big screen that the whole cabin could see. Then as technology improved many airlines installed screens into the backs of seats, providing travelers with a personal entertainment center. Shortly after this development, though, smartphones and tablets started to become commonplace. “Virtually everyone is connected at all times on the ground today,” said Jon Cobin, COO of in-air Continue reading →

Product Development, Innovation, Streaming, Transportation, Smartphones, Mobile, Air Travel

Chapter 1: Taking Risks and Making Profits, Chapter 14: Product and Price, Chapter 15: Distribution, Bonus Chapter B: Technology and New Media

[VIDEO] Why Did the Concorde Jet Fail?

July 20, 2016

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With cramped cabins, long delays and ever-increasing fees, these days airplane travel is about as exciting as a cross-country bus trip. In the mid-1970s, however, the skies briefly brightened with the arrival of the revolutionary Concorde supersonic jet. Capable of cruising at more than twice the speed of sound, Concorde could fly from London to New York in half the time of normal planes. For optimistic aviation observers, the jet represented no less than the future of air Continue reading →

Concorde, Global, Product Development, Innovation, Air Travel, Airbus

Videos

Airline Profits Soar While Passenger Perks Remain Grounded

February 10, 2016

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For the airline industry, the last few decades have been more like a rollercoaster ride than a smooth flight through calm skies. Enduring consistent losses as well as the occasional bankruptcy, companies began making deep cuts to basic services in order to keep costs down. Meanwhile, airfares continued to skyrocket even as in-air amenities started disappearing. Now it finally seems like all that belt-tightening is paying off: last year the four biggest domestic carriers together earned about $22 billion in Continue reading →

Air Travel, Oil, United, Southwest, Supply chains, Pricing, Transportation, Ethics

Chapter 4: Ethics and Social Responsibility, Chapter 9: Production and Operations Management, Chapter 14: Product and Price, Chapter 15: Distribution

Airlines Make Business Class Even Classier

March 24, 2015

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Although business-class seats only take up a few rows on an airplane, the money they bring in accounts for 30 percent of global airline revenues. As a result, many upscale air carriers have upgraded their premium cabins with increasingly posh amenities. Emirates’ double decker Airbus, for instance, has a bar onboard where first-class passengers can meet and mingle. And on Singapore Airlines premium customers have a menu of more than 60 gourmet dinners available to choose from.