Since thousands of concert venues around the world remain closed due to coronavirus, many artists have taken to social media to stream live performances. These innovative concerts draw in huge online audiences but are no replacement for the revenue generated by live shows. This video looks at how the music industry is hoping to earn cash from unorthodox venues, such as drive-in concerts and video game tie-ins.
Questions:
- Do you think virtual events in video games like Fortnite could be major revenue generators for music companies and artists? Why or why not?
- What are the advantages and disadvantages of drive-in concert venues?