Each year, the toy brand Nerf earns more than $400 million in revenue by selling bright neon “blasters” that shoot rubber-tipped darts. But while the Hasbro-owned company moves plenty of blasters, it has a little more trouble with the darts. Since Nerf’s foam ammo can be easily copied, consumers often opt for cheaper alternatives rather than pay a premium for Nerf-branded darts. “We’ve had the same dart or similar dart for so many years that it’s become uniformed across our Continue reading
In 2018 Americans spent an average of 27 minutes commuting one-way to work, an increase of about two minutes since 2009. While that may not sound too significant, it causes commuters to spend 20 more minutes per week on the road. That adds up to 17 additional hours a year compared to just a decade ago. In total, the average American worker spent 225 hours commuting in 2018, amounting to more than nine calendar days.
Analysts attribute this recent Continue reading
This past summer, the startup WeWork heavily promoted what it promised would be a historic initial public offering (IPO). Analysts seemed to agree: Goldman Sachs estimated the office space leasing company could reach a valuation of $96 billion upon its stock market debut. When WeWork submitted the first documents for its IPO, though, the company settled on a potential valuation of $47 billion as it promised to change the world as well as the office leasing industry. Co-founder and CEO Continue reading
In the lucrative world of data analytics, few companies are more prominent than Comscore. The Virginia-based tech firm analyzes much of the country’s web traffic which then serves as a key reference for pricing online ads. Similar to the television ratings tracker Nielsen, Comscore measures how many people visit a website, the amount of time they spend on it, and other important metrics that can determine its popularity. As a result, the company’s data is vital for media companies and Continue reading
Over the last few decades, countless movies and TV shows have portrayed cutthroat corporate characters who will stop at nothing to advance up the company ladder. According to many top managers, however, today’s firms aren’t looking to promote anyone as ruthless as this. Although obtaining executive positions at major companies remains extremely competitive, modern businesses want collaborative managers who are willing to work with everyone. That especially includes colleagues who could be seen as their competition for promotions.
“Today, Continue reading
On Wednesday, California Governor Gavin Newsom signed a landmark labor law that guarantees wage and benefit protections for gig economy workers. The primary targets of this legislation are the state’s many Uber and Lyft drivers who are currently classified as independent contractors. When the new law comes into effect next year, the state will reclassify these contracted workers as regular employees entitled to a minimum wage, sick days, and other benefits.
“Today the so-called gig companies present themselves as Continue reading
On Monday around 48,000 General Motors employees walked off their jobs and onto picket lines after the United Auto Workers failed to reach a new agreement with the company. Along with improved pay and health benefits, the striking workers also want to keep plants open to ensure job security. “Our members have been very clear about what they will and will not accept from this contract,” said UAW Vice President Terry Dittes. “We are standing up for fair wages, we Continue reading
On Monday, attorneys general for 50 U.S. states and territories announced that Google would face a broad and bipartisan antitrust investigation. Lawmakers said the search giant’s domination of “all aspects of advertising on the Internet and searching on the Internet” could be harmful to consumers as well as the web at large. Google currently captures 75 percent of all spending on search ads in the U.S., leading to more than $48 billion in revenue from ads alone.
According to lawmakers, Continue reading