February 13, 2018

In 1912 Leon Leonwood Bean sold his first 100 pairs of boots to local hunters, promising that the footwear would “give perfect satisfaction in every way.” Soon enough, though, 90 customers brought their boots back after the bottoms became separated from the tops. While Bean nearly went bankrupt providing refunds, he knew that he had to stick to his word in order to regain his customers’ trust. As a result, people continued to support his business, which eventually grew from Continue reading

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December 19, 2017

In recent years, a number of startups have quickly grown into powerhouse operations by selling certain products directly to customers. From the eyewear seller Warby Parker to the razor maker Harry’s, these companies have disrupted traditional industries by cutting out unnecessary middlemen from their supply chains. They’ve also inspired startups like Hubble, a subscription-based service that sells contact lenses. For just $1 per day or $30 per month, customers receive a supply of Acuvue Moist daily disposable contacts, one of Continue reading

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December 7, 2017

A few summers ago, inventor Josh Malone found himself spending hours every week filling up water balloons for his eight children to throw at one another. Convinced that there had to be a more efficient way to build up a water balloon arsenal, he used his mechanical engineering expertise to develop a product called Bunch O Balloons. This device allowed him to fill dozens of balloons at one time and became an immediate hit with his family. After filing for Continue reading

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November 14, 2017

Each year American restaurants and supermarkets throw away $57 billion worth of food due to spoilage or lack of demand. An additional $15 billion in foodstuffs never even leaves farms, often because the crops are either damaged or simply too ugly to sell. Although companies try to donate as much unsold inventory as possible, the scale of the problem is far larger than the industry can currently handle.

That’s where startups like Spoiler Alert and FoodMaven come in. These Continue reading

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July 26, 2017

wedding-flowersAs the sudden closing of Alfred Angelo Bridal shows, dealing with weddings can be unpredictable and continuously frustrating even on the business side. But the financial rewards are vast for those who manage to navigate this volatile sector successfully. The wedding industry earned $58 billion in revenue in 2016 and is expected to bring in $63 billion by 2021. The average wedding now costs $26,500 as couples spend generously over the year or so that they spend planning the big Continue reading

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July 21, 2017

When starting a new business, many entrepreneurs opt to enter an established industry so they can know what to expect. At the same time, however, these markets are packed with fierce competitors who must vie with one another for their piece of the pie. The most fortunate entrepreneurs avoid cutthroat industries and create new markets based on previously unknown consumer demands. The video below looks at how this “blue ocean strategy” can ensure long-term dominance for innovative companies.

Questions:

  1. Can Continue reading
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July 18, 2017

nataliatarkhAlong with being a summertime staple, the neighborhood lemonade stand also represents the classic image of young entrepreneurship. In today’s interconnected world, though, ambitious kids have even more options at their disposal if they want to run a business. And while selling lemonade is certainly a refreshing way to earn a dollar, some have turned their attention to a far less appetizing but still lucrative option: slime.

This sticky substance has been fascinating young social media users for years. Unlike Continue reading

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July 11, 2017

y-amalOver the last few years, the Chinese sharing economy has grown to include everything from bicycles to basketballs. Consumers can temporarily purchase these items at kiosks scattered around urban areas with the idea being that they’ll return the product once they’re done. But as one umbrella-sharing startup recently learned, that’s not always the case.

Sharing E Umbrella launched earlier this year after their founder realized that “everything on the street can now be shared.” The company started up in 11 Continue reading

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cowsWhen people think of the organic food movement, their thoughts will often wander to images of upscale urban grocery stores and the fancy clientele that patronize them. But the early days of organic food production certainly wasn’t led by city slickers. In fact, more than 20 years ago a group of Amish farmers developed one of the nation’s first major organic agricultural operations. Centered around the small town of Kalona, Iowa, this collection of primarily dairy farmers has thrived on Continue reading

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March 27, 2017

peasapWhether you’re on a long road trip or just heading home from work, chances are that you won’t want to pick up dinner from a gas station. After all, the nation’s fueling stops are better known for roller-grilled hot dogs and unhealthy snacks rather than fine dining. But with many American eaters on the hunt for fresh and convenient options, gas stations around the country have started meeting this demand by bringing restaurants on site.

For instance, in Leesburg, Virginia, Continue reading

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