Americans may differ from one another in innumerable ways, but there’s at least one thing that unites most of us: our phones. Ninety-one percent of adults in the U.S. used a mobile phone in 2013, including 77 percent of Americans older than 65. Furthermore, people from around the globe are just as attached to their phones as we are. All told, the estimated number of mobile subscribers worldwide hovers somewhere around 4.5 billion people. In fact, mobile penetration is Continue reading
Although the TV viewing habits of Americans have changed many times over the years, the statistics company Nielsen has remained a prime mover in the industry since the 1950s. The service uses various methods to measure the popularity of television shows, allowing media companies to come up with appropriate prices to charge advertisers for airtime. Each year, Nielsen provides the data that ultimately determines the allocation of more than $100 billion in ad spending.
With the rise of digital video Continue reading
Each year the pharmaceutical industry develops new drugs that go a long way towards fighting some of the world’s worst diseases. For instance, Bristol-Meyers Squibb recently received FDA (Food & Drug Administration) approval for Opdivo, a drug that significantly boosts the survival rate for sufferers of advanced melanoma. However, one major obstacle stands in the way of Opdivo’s ability to help patients: price. One year of treatment with the drug costs $150,000 per patient, an impossibly tall order for many Continue reading
Although business-class seats only take up a few rows on an airplane, the money they bring in accounts for 30 percent of global airline revenues. As a result, many upscale air carriers have upgraded their premium cabins with increasingly posh amenities. Emirates’ double decker Airbus, for instance, has a bar onboard where first-class passengers can meet and mingle. And on Singapore Airlines premium customers have a menu of more than 60 gourmet dinners available to choose from.
But while the Continue reading
Much of the American public has been familiar with unmanned aircraft for years due to the military’s continued and controversial use of drone strikes in the Middle East. However, just recently consumers have been introduced to drones that differ greatly from the grey behemoths that haunt the skies of Pakistan and Afghanistan. Sales of these small models have surged as everyone from filmmakers to farmers find a use for the flying machines. In fact, over the last two years the Continue reading
With Detroit officially out of bankruptcy, business leaders and entrepreneurs are looking to the city’s mighty manufacturing past as an example for its future. After all, Detroit is full of old factories that can be fixed up and rented out cheaply. But it’s not just carmakers who are flocking back to the Motor City: over the last several years at least seven bicycle manufacturers have set up shop in the area as well.
Some of these bike builders rent small Continue reading
As a metal products manufacturer for more than 125 years, Alcoa is constantly searching for new ways to improve its efficiency. After all, the New York-based industrial company makes enormous products that can sometimes take years to finish. For instance, Alcoa’s most in-demand items are gas turbines, or the gigantic engines that power planes for Boeing and Airbus. Able to withstand temperatures up to 2,000 degrees Fahrenheit, the turbines must be developed and tested for more than a year before Continue reading
These days, any office must have a unified communications system in place in order to compete. Years ago this could have been accomplished by installing a series of linked landline phones with conference call capabilities. Now, however, services like Google Voice allow users to ditch their landlines and receive calls directly on their smartphones. Companies currently spend as much as $75 billion per year on Internet voice systems. This figure is expected to increase as disruptive startups take unified communications Continue reading
Even though Rockstar wasn’t the first energy drink to hit the market, it didn’t take long for the brand to make a big impact in a crowded field. Consumers quickly responded to Rockstar’s affordable price and large serving size, which set the brand apart from more exclusive products like Red Bull. During its first six years, revenue at Rockstar soared as high as $405 million while it grew at an average annual rate of 103 percent.
By 2007, however, the Continue reading
With a consumer pool of more than one billion people, India has become the next big expansion destination for companies around the world. While some businesses are still working the bugs out of their strategies for the subcontinent, other operations have hit the ground running and quickly grabbed up market share. Domino’s, for instance, now sells more pizza in India than anywhere else besides the U.S. thanks to its savvy combination of local and Western tastes. On the other hand, Continue reading