In 2015, Nike set out to transform how sneakers are made. Hoping to bring manufacturing closer to home, the company invested millions in a high-tech factory in Mexico that would rely on machines instead of low-wage workers overseas. But the project quickly ran into unexpected problems. Robots struggled with the soft, flexible materials used in sneakers, which expand and contract with temperature changes. Tasks like gluing soles and stitching fabrics proved much harder to automate than expected. Rather than shrinking Continue reading

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After years of declining sales, brick-and-mortar bookstores are starting to make a comeback with consumers. Close to 300 bookstores opened in the U.S. in 2023, surprising many who thought independent sellers could not compete in the age of Amazon. Along with providing quality service and interesting selections, bookstores are also attracting customers by adding wine bars, dinner menus, and aesthetic experiences alongside the shelves. At places like the Strand in New York, you can now sip a cappuccino while browsing Continue reading

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Not so long ago, working at a tech giant like Google, Meta, or Amazon meant enjoying high pay and impressive perks like free food, casual dress codes, and flexible schedules. These days, though, that appealing image is starting to fade. Most top tech workers now face heavier workloads, fewer benefits, and greater job insecurity. Along with cutting free meals and travel budgets, many tech companies are also saddling employees with the work of their laid-off colleagues, often without extra pay. Continue reading

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April 18, 2025

Once considered to be products exclusively made for children, plush toy brands like Jellycat, Build-A-Bear, and Squishmallows are now seeing significant sales from millennial and Gen Z buyers. In 2024, more than 20 percent of all plush toy sales were made by adults purchasing for themselves. Post-pandemic stress, economic uncertainty, and the rise of self-care culture have all contributed to this shift. Plush toys are no longer framed as childish; instead, many see them as tools for comfort, emotional regulation, Continue reading

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April 2, 2025

In October, we examined the uncertain future of 23andMe, a company that helped popularize direct-to-consumer genetic testing. On Sunday, the company filed for bankruptcy and announced the resignation of its founder, Anne Wojcicki. The bankruptcy raises urgent questions about the privacy of sensitive DNA data provided by more than 15 million customers. Since the data isn’t protected by health-privacy laws, it’s unclear what that would mean for people who have used 23andMe. For example, insurance companies could buy and Continue reading

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March 27, 2025

In the early 2000’s, finance companies got in trouble for targeting young people with gifts like pizza and free t-shirts in order to get them to apply for credit cards with high interest rates and big fees. These fee-heavy accounts made it easy to turn a small debt into a very large debt, leaving some college students bankrupt before they could start their careers. In 2010, the U.S. made it illegal to give free gifts for credit card applications. Since Continue reading

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March 25, 2025

Nursing has always been a challenging career, but the COVID-19 pandemic brought unprecedented levels of stress, fatigue, and burnout. More than 100,000 nurses left the workforce during the pandemic — the biggest staffing drop in 40 years. The shortage will only worsen as the U.S. population ages and experienced nurses start to retire. Government estimates show that there will be more than 190,000 new openings for nurses every year through 2032. As hospitals look for a solution to chronic understaffing, Continue reading

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March 21, 2025

Way back in 2019, we looked at how Forever 21 filed for bankruptcy after expanding too rapidly and spending too little on e-commerce technology. Although a buyout from a licensing firm kept the company afloat for a few years, this video looks at how Forever 21 has struggled to compete with global powerhouses like Shein and Temu, leading to yet another bankruptcy. 

Questions:

  1. How did Forever 21’s enormous stores go from a selling point to a burden on the Continue reading
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March 14, 2025

Do you live within five miles of a Walgreens? If you’re like almost 80 percent of the U.S. population, the answer is yes. The Walgreens Boots Alliance has grown its pharmacy chain into a massive conglomerate since Walgreens’ founding in 1901. Less than a decade ago, it officially became America’s largest drugstore chain with more than 13,000 stores all the way from Norway to Chile, Alaska to Thailand. Its stock was so successful that the Dow Jones Industrial Average chose Continue reading

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February 25, 2025

Although online shopping has been the norm for decades, oftentimes consumers still want to visit a physical store. Whether it’s trying on different sizes, comparing colors and styles, or simply browsing, there are some shopping activities that people prefer to do in person. When the pandemic upended supply chains, retailers responded by cutting back on the amount of inventory that went out to individual stores. Instead, they centralized inventory at distribution centers to make it easier and cheaper to respond Continue reading

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