March 25, 2013

 

foamSome products in our society become so commonplace that it can be difficult to remember a time when they weren’t around. The oversized foam finger proudly waved at sporting events across the nation certainly fits that description. But the world had to wait until 1977 for this iconic product’s first iteration. A Texas woodshop teacher named Geral Fauss cut the first big digit out of poster board in anticipation of his high school’s upcoming football game against a heated Continue reading

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February 5, 2013

Although franchising has many benefits, it doesn’t provide much freedom to the franchisees. After all, their primary job is to maintain the brand’s image, which just so happens to be whatever their corporate bosses say it is. They can also fall victim to larger trends that have affected their parent company. For instance, an entrepreneur named Jerry Merrill lost his Baskin-Robbins franchise in 1999, along with 600 other franchisees the company could not afford to keep. Merrill and 34 other Continue reading

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