Last weekend, the highly anticipated summer movie Barbie opened in theaters to rave reviews and huge ticket sales, earning $162 million in just a few days. Of course, Barbie wasn’t the only film to make a splash at the box office: the 3-hour long drama Oppenheimer also enjoyed a big weekend with domestic receipts totaling $82.5 million. The success of these two films follows months of viral marketing that made light of the stark differences between sunny and bright Barbie Continue reading
At the beginning of May, the Writers Guild of America (WGA) voted to strike against major Hollywood studios, citing poor working conditions and declining pay as the primary causes of the work stoppage. Although the union does not appear to be any closer to signing a new deal than they were months ago, members of the WGA have recently seen their picket lines become stocked with new faces, some of which are quite famous. That’s because last week the Screen Continue reading
Last year, the movie studio Warner Bros. announced that it was working on a slate of films created specifically for the streaming service HBO Max. Among these titles was Batgirl, whose budget ballooned to more than $90 million after completing most of the film. But rather than release this star-studded adaptation of a DC Comics character, Warner said yesterday that the movie would never stream online nor would it ever appear in theaters.
Along with ditching Batgirl, Continue reading
In recent years Hollywood has watched its dominance over entertainment decline as new forms of media like streaming video become more and more popular. As a result, today’s movie studios don’t take many risks when they’re planning the next crop of summer blockbusters. That’s why remakes and sequels appear so often now in multiplexes: Hollywood hopes that the public’s previous knowledge will encourage them to buy tickets to familiar franchises.
This plan didn’t exactly work in the summer of 2016, Continue reading