The Swedish company IKEA is famous across the globe for its meatballs and its wide array of furniture that customers must assemble at home. This video looks at how the retailer encourages sales by creating the “IKEA effect” with its winding floor plan that causes customers to snake through a series of product showrooms. 

Questions:

  1. What sort of strategies does IKEA use to keep costs low?
  2. How does the “IKEA effect” encourage customers to purchase furniture and home goods?
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In 2018, the telecommunications conglomerate AT&T purchased the media company Time Warner for a whopping $85 billion. Along with placing the telecom giant in prime position to reshape the entertainment world, the enormous price tag associated with this deal also saddled AT&T with a huge amount of debt. The company hoped that streaming services like HBO Max would bring in new customers and revenue streams that would justify its massive investment.

Three years later, however, it appears that AT&T’s merger Continue reading

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Last week, hackers began a ransomware attack on the Colonial Pipeline, a major conduit that supplies nearly half of the East Coast’s oil. The hack completely shut down petroleum transportation as the Colonial Pipeline Company “proactively took certain systems offline to contain the threat, which has temporarily halted all pipeline operations, and affected some of our IT systems.” Although the company expects to have most of its capabilities returned by the end of the week, the shutdown has resulted in Continue reading

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At the beginning of the year, we looked at how an explosion in demand for consumer electronics led to a shortage of microchips across the globe. This semiconductor shortfall has continued in the intervening months and its impact has spread across numerous industries. Along with preventing carmakers from installing vital microchips in vehicles, the shortage has also hindered production of iPads, farming equipment, and even dog grooming machines. 

“This particular problem affects all aspects of manufacturing, from little people Continue reading

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April 29, 2021

The current vaccine rollout that is going strong throughout the country is largely the result of multi-billion dollar deals struck between economic powers like the U.S. and U.K. with pharmaceutical giants like Pfizer and Moderna. But while bilateral trade agreements across the globe allowed for the largest vaccine rollout in history, this video looks at why these deals are also delaying the vaccination process in struggling countries like Brazil and India.

Questions:

  1. What are the advantages and disadvantages of bilateral Continue reading
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April 27, 2021

Last year, the onset of the pandemic devastated air travel as lockdown orders kept planes on the ground all over the world. After numerous airlines nearly collapsed as a result, the federal government provided the industry with three bailouts amounting to tens of billions of dollars in relief. This allowed airlines to keep many of their employees on the payroll while they waited to see if travel would recover. And now with ticket sales on the rise once again, analysts Continue reading

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April 22, 2021

Earlier this week, we looked at how pandemic lockdowns led to increased consumer demand as well as supply chain problems that are delaying deliveries around the world. Large-scale disruptions such as the Suez Canal blockage and the traffic jam at the Port of Los Angeles have resulted in wide-ranging financial damage to all sorts of small operators who cannot get their hands on vital merchandise. For instance, one restaurant in Oklahoma must pay $200 for a case of gloves that Continue reading

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April 20, 2021

On any given day since mid-2020, the Port of Los Angeles has had as many as 30 container ships anchored outside and waiting to eventually dock. This video looks at how the pandemic inspired a boom in online purchases while also causing a shortage of shipping workers, leading to the transportation crisis currently taking place at ports across the world. 

Questions:

  1. How did the pandemic lead to supply chain problems that caused traffic jams at major ports around the Continue reading
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April 13, 2021

Spring is in full swing with seasonal showers leading to blooming flowers and growing lawns across the country. But with these idyllic scenes come unpleasant sounds as roaring leaf blowers and rumbling lawnmowers tear through American neighborhoods. Along with raising an almighty racket, these gas-powered machines also emit more pollutants than most cars and trucks. According to California’s Air Resource Board, a commercial leaf blower operating for one hour emits as many contaminants as a Toyota Camery driving for 1,100 Continue reading

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April 8, 2021

Movie theaters across the country closed for months last year due to the Covid-19 pandemic and then struggled to recover once other businesses began to reopen. After Tenet disappointed at the box office during the summer, other would-be blockbusters like Wonder Woman: 1984 and Raya and the Last Dragon were simultaneously released in theaters and on streaming services. This radical change in distribution made industry observers and uneasy theater owners wonder if moviegoers would continue to remain at home as Continue reading

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