Inflation - McGraw-Hill Introduction to Business

Rising Costs and Reluctant Customers Hurt Music Festivals

October 29, 2024

With sunny weather, beautiful views, and lots of open space, California is one of the country’s most popular settings for music festivals. Thousands of people travel to the Golden State every summer to attend dozens of festivals — including Coachella, the most-attended annual music festival in North America. However, it’s getting more expensive to run a music festival in California as the cost of living keeps going up. Prices for transportation, accommodations, labor, and refreshments have skyrocketed above the typical Continue reading →

Marketing, Pricing, Entrepreneurship, Music, Product Distribution, Supply & Demand, Inflation, Promotions, Entertainment

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 6: Entrepreneurship, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion

Cash-Strapped Customers Lead to Declining Sales at Dollar Stores

September 10, 2024

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Dollar stores are famous for low prices. Even when economic times get tough, discount retailers usually continue to do well because they draw customers looking to pay less than they would in a typical store. But that’s changing as customers have less money to spend, and now dollar stores are struggling to stay in business. For instance, Family Dollar recently announced it will close 1,000 stores over the next several years while 99 Cents Only filed for bankruptcy this year Continue reading →

Product Development, Marketing, Promotions, Entrepreneurship, Pricing, Product Distribution, Supply & Demand, Inflation

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 4: Ethics and Social Responsibility, Chapter 6: Entrepreneurship, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion

Amazon Earns $14.2 Billion in Sales on Prime Day

July 26, 2024

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Retailers once considered July to be a slow month as regular customers spent their money on travel and other activities rather than shopping at local stores. Then Amazon created Prime Day, a 48-hour sales event that turned the middle of July into a bonanza of consumer cash for the e-commerce giant. This past Prime Day was Amazon’s biggest yet, with the company racking up $14.2 billion in sales over the course of two days last week, an 11 percent increase Continue reading →

Marketing, Amazon, E-commerce, Supply & Demand, Inflation, Prime Day, Promotions, Retail, Pricing

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion, Bonus Chapter B: Technology and New Media

Cash-Strapped Consumers Label Fast Food as a Luxury

June 5, 2024

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The fast food industry has long depended on affordability as one of its key selling points, offering customers quick meals that are easy on their wallets. Those days might be in the past, however, as inflation and other factors have sent fast food prices soaring in recent years. According to Finance Buzz, average prices at the country’s most popular chains have increased by as much as 100 percent over the last decade. The 31 percent rise in inflation over the Continue reading →

Promotions, Pricing, Fast food, Product Distribution, Marketing, Food & Drink, Supply & Demand, Inflation

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion

[VIDEO] How Endless Shrimp Almost Sank Red Lobster

May 10, 2024

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In the late 1990s, the seafood chain Red Lobster was one of the fastest growing restaurants in the nation as it earned billions of dollars in annual revenue from more than 700 locations. As the years went by, though, poorly planned promotions and wider economic factors took their toll on the company. This video looks at how the pandemic and an endless shrimp promotion brought Red Lobster to the brink of bankruptcy.

Questions:

How did Red Lobster’s endless shrimp promotion Continue reading →

Social Media, Promotions, Pricing, Product Distribution, Food & Drink, Supply & Demand, Inflation, Pandemic, Marketing, Product Development

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 5: Forms of Business Ownership, Chapter 6: Entrepreneurship, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion, Bonus Chapter B: Technology and New Media

Number of “Cost-Burdened” Renters Hits Record High

February 16, 2024

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Last week, we looked at how food prices have remained high even as inflation falls in other areas of the economy. Not only are many consumers struggling to pay their grocery bills, but rent has also become a major financial strain on millions of people. Housing costs skyrocketed in the years after the pandemic, with average U.S. rent growing by more than 15 percent in 2022. According to a recent report by the Harvard Joint Center for Housing Studies, half Continue reading →

Pricing, Product Distribution, Supply & Demand, Personal Finance, Inflation, Ethics, Housing, Rent

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 4: Ethics and Social Responsibility, Chapter 14: Product and Price, Chapter 15: Distribution, Bonus Chapter D: Personal Finance

Food Prices Remain High Even as Inflation Falls

February 7, 2024

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American consumers first encountered rising prices shortly after the pandemic, when supply chain problems and labor shortages sent costs soaring for all sorts of goods. Fortunately, prices have finally started to fall again for products like appliances, used cars, and gasoline as well as services like health insurance. Still, inflation has not decreased evenly across the board, and the prices for some goods remain stubbornly high. Perhaps the clearest example of increasing costs occurs at the grocery store, where food Continue reading →

Operations Management, Pricing, Global, Product Distribution, Ethics, Food & Drink, Supply & Demand, Inflation, Pandemic

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 4: Ethics and Social Responsibility, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution

Record Number of Travelers Will Fly for Thanksgiving

November 15, 2023

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After travel rates plummeted during the pandemic, Americans have been steadily hitting the road and boarding planes every year since. Thanksgiving is usually the busiest time for travel, and 2023 will be no different. From the Wednesday before Turkey Day to the end of the weekend, AAA estimates that there will be more than 55.4 million people traveling in the U.S. The vast majority will travel by car, with 49 million Americans expected to head out on the highway next Continue reading →

Transportation, Travel, Product Distribution, Remote Work, Motivation, Supply & Demand, Inflation, Airlines, Hybrid work

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 9: Production and Operations Management, Chapter 10: Motivation, Chapter 11: Human Resource Management, Chapter 15: Distribution

Unimpressive Instacart Debut Decreases Confidence in IPOs

September 22, 2023

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For years, going public on the New York Stock Exchange or Nasdaq was the culmination of a longtime dream for many companies. After all, initial public offerings (IPOs) gave stakeholders a good chance to get rich quick while also bringing in new capital to expand their businesses even further. Unfortunately, this has not been the case for the last 18 months as rising inflation and growing economic uncertainty has created a poor environment for IPOs. In recent weeks, though, several Continue reading →

Regulation, Global, Interest Rates, Ethics, IPO, Inflation, Stock Exchange, Instacart

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 4: Ethics and Social Responsibility, Chapter 5: Forms of Business Ownership, Chapter 19: Securities Markets, Chapter 20: Money and Financial Institutions, Bonus Chapter A: Business Law

[VIDEO] Why is Everything Getting So Expensive?

March 10, 2023

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Prices on everyday products like groceries and diapers have increased dramatically in the last couple of years, with inflation often being identified as the culprit. This video takes a close look at the potential causes of the post-pandemic trend of rising inflation, examining why supply chain issues and plain old markups could be responsible for ever-increasing prices.

Questions:

What are the potential causes of inflation outlined in this video? Which factor do you think is the most likely cause Continue reading →