October 17, 2019

With nearly 2 million employees on the payroll, McDonald’s is constantly hiring new people to work at its thousands of locations across the globe. So in recent years the fast food giant has streamlined its hiring process to accommodate online applicants, who tend to be younger and applying for their first jobs. Then last month, McDonald’s took this concept to the next level by announcing that people can now apply for jobs using voice commands through Amazon’s Alexa or Google Continue reading

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October 15, 2019

Each year, the toy brand Nerf earns more than $400 million in revenue by selling bright neon “blasters” that shoot rubber-tipped darts. But while the Hasbro-owned company moves plenty of blasters, it has a little more trouble with the darts. Since Nerf’s foam ammo can be easily copied, consumers often opt for cheaper alternatives rather than pay a premium for Nerf-branded darts. “We’ve had the same dart or similar dart for so many years that it’s become uniformed across our Continue reading

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October 11, 2019

This week, Houston Rockets owner Daryl Morey sparked an international controversy when he tweeted his support for the protests in Hong Kong. His words angered both Chinese officials and businesses, leading a number of companies and government organizations to suspend ties with the Rockets. The NBA tried to ease the situation by calling Morey’s comments “regrettable,” which then caused outrage among Americans. This short video explains how the NBA must walk a fine line between appealing to its core Continue reading

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October 10, 2019

In 2018 Americans spent an average of 27 minutes commuting one-way to work, an increase of about two minutes since 2009. While that may not sound too significant, it causes commuters to spend 20 more minutes per week on the road. That adds up to 17 additional hours a year compared to just a decade ago. In total, the average American worker spent 225 hours commuting in 2018, amounting to more than nine calendar days. 

Analysts attribute this recent Continue reading

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October 8, 2019

When Apple launched the iTunes store in 2003, the music industry was not in a good state. Rampant online piracy sent CD sales plummeting and caused many to wonder whether record companies could compete against the freedom of the Internet. Fortunately for the industry, the iTunes strategy of selling individual songs for just 99 cents made buying digital music mainstream and limited the reach of piracy. The app also drove sales of the iPod, which was Apple’s signature product at Continue reading

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October 4, 2019

In recent years food delivery startups like Postmates and Doordash have grown into multi-billion dollar operations by bringing takeout from all sorts of places directly to customers’ doors. But these companies don’t just service restaurants: people can also order everyday items from Walgreens or 7-Eleven and receive them hours later. Of course, consumers are more familiar with Postmates and Doordash as takeout services, not grocery delivery companies. 

As a result, both startups are brokering deals with retailers and supermarkets Continue reading

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October 3, 2019

This past summer, the startup WeWork heavily promoted what it promised would be a historic initial public offering (IPO). Analysts seemed to agree: Goldman Sachs estimated the office space leasing company could reach a valuation of $96 billion upon its stock market debut. When WeWork submitted the first documents for its IPO, though, the company settled on a potential valuation of $47 billion as it promised to change the world as well as the office leasing industry. Co-founder and CEO Continue reading

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October 1, 2019

In the early 2000s, fast fashion brands like Zara and Forever 21 exploded in popularity by providing the latest trends at cut-rate prices. But while the former continues to thrive, this week Forever 21 announced that it would declare bankruptcy after years of declining sales. Along with closing up to 178 stores in the U.S., the retailer will also cease operations in more than 40 countries. Hundreds of domestic locations, as well as Forever 21’s website, will remain open. “What Continue reading

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September 27, 2019

Baking bread is a difficult enterprise under the best circumstances, but baking on an industrial scale is so complicated that only a few long-standing companies have truly mastered it. At the same time, the products made by brands like Wonder Bread are often packed with chemicals that many health-conscious consumers want to avoid. That’s where La Boulange comes in, a San Francisco bakery that runs 24 hours a day and operates like a factory. The video below shows how La Continue reading

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September 26, 2019

In the lucrative world of data analytics, few companies are more prominent than Comscore. The Virginia-based tech firm analyzes much of the country’s web traffic which then serves as a key reference for pricing online ads. Similar to the television ratings tracker Nielsen, Comscore measures how many people visit a website, the amount of time they spend on it, and other important metrics that can determine its popularity. As a result, the company’s data is vital for media companies and Continue reading

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