For a few months every year, legions of Girl Scouts across America set out on entrepreneurial adventures to sell classic cookies like Thin Mints, Samoas, and Tagalongs. This video looks at the $800 million Girl Scout cookie operation, which aims to teach kids valuable business lessons and people skills that remain for a lifetime.
Questions:
- How do the Girl Scouts use scarcity to increase demand for cookies every year?
- How has e-commerce changed the Girl Scout cookie selling experience?