With 158 million users and a $25 billion valuation, the photo and video sharing app Snapchat has grown into one of the most powerful social networks around. Still, just because the app is popular doesn’t mean it’s guaranteed to become a moneymaker. Twitter, for instance, has more than 300 million users and has struggled to be profitable for years. So in order to become a true tech giant, Snapchat is teaming up with old media firms to create original content Continue reading
In 2007 members of the Writers Guild of America (WGA) went on strike for 100 days, bringing much of the entertainment industry to a halt. The action left tens of thousands of workers idled and reportedly cost the Los Angeles economy $2 billion. The writers eventually reached a deal with Hollywood studios and ended a dire situation that neither side wanted to see happen again.
Ten years later, though, these two groups found themselves at yet another stalemate during Continue reading
For many attendees of today’s big music festivals, enjoying an interesting atmosphere is often just as important as watching what’s happening on stage. After all, these events don’t happen in a vacuum: festivals like Coachella are endlessly documented through Instagram and other social media platforms. From the fancy food trucks to famous people casually milling about the crowd, music festivals offer no shortage of material to liven up anyone’s feed.
Last weekend’s Fyre Festival promised to be the most Instagrammable Continue reading
For 82 years, the accounting firm PwC (formerly PricewaterhouseCooper) has tallied the votes and handed out the envelopes at the Academy Awards. Although it’s not the company’s most lucrative contract, the Oscars are nevertheless one of the crown jewels of PwC’s clientele. Not only does the awards show give the firm a marketing boost, but it also acts as evidence for PwC’s ability to handle situations in the spotlight smoothly.
But as anyone who watched Sunday night’s broadcast knows, that Continue reading
Over the years video games have grown from a niche entertainment platform into a dominant commercial and cultural force. And while plenty of casual players drive this thriving industry, a new class of professional gamers has also emerged on the Internet and in “eSports” leagues. During these competitions, dedicated players face off against each other in front of thousands of cheering fans, just like at regular sporting events.
Like video games themselves, eSports were once thought to hold limited appeal Continue reading
In this digitally driven age, personal privacy is quickly becoming a thing of the past. Along with social networks and websites that track users, many electronic devices also pay close attention to their owners’ personal habits. And in at least one recent case, sometimes people don’t even know they’re being watched by their possessions.
That’s why the Federal Trade Commission recently slapped the television maker Vizio with a $2.2 million fine. According to investigators, the company installed software that allowed Continue reading
Unlike last year’s dominating display by Denver, Super Bowl LI provided viewers with plenty of drama as Tom Brady led the New England Patriots to a historic comeback victory. And like the big game, there were winners and losers on the ad front as well. According to USA Today’s annual Ad Meter poll, the top rated spot of the evening belonged to Kia’s “Hero’s Journey.” In the clip, Melissa McCarthy tries her best to save the planet only to Continue reading
As the fast-paced world of social media continues to dominate culture, many have worried that traditional forms of media won’t be able to compete. After all, why pick up a book when you can just read text messages and tweets? Although dedicated readers might find that question shocking, it’s precisely what thousands of people are doing with Hooked, a new app that sends out stories to users in bursts of texts.
Currently the top grossing book app in the iOS Continue reading
If you’ve listened to hip hop or dance music made from the 1980s onward, then you’ve heard the Technics SL-1200 turntable in action. For decades these decks were the preferred hardware for DJs of all skill levels. Although a single turntable could cost between $500 to $700, aspiring selectors saved up their money until they had enough for two. After that, they had equipment for life: the durable SL-1200 could be used for spinning and scratching with little need for Continue reading