Holidays - McGraw-Hill Introduction to Business

Chocolate Prices Are Scarily High This Halloween

October 22, 2024

For millions of Americans, Halloween is all about eating candy. And there’s no variety of candy more beloved than chocolate. According to national surveys, the average American’s favorite Halloween candy is a chocolate treat like M&Ms, Snickers, or Reese’s Peanut Butter Cups. But this year, you may notice less chocolate in your family’s trick-or-treat stash. That’s because cocoa prices are at record highs after three years of poor crops. The price of cocoa has doubled since the start of 2024 Continue reading →

Supply chains, Packaging, Marketing, Product Distribution, Agriculture, Halloween, Holidays, Food & Drink, Supply & Demand, Product Development, Promotions

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution

Theme Parks and Retailers Get an Early Start on Halloween

September 4, 2024

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September may have just begun, but Halloween has already arrived. The late-October holiday known for costumes and lots of candy has become an increasingly lucrative occasion for businesses like theme parks and retailers. “[Halloween] has become this time of the year that’s grown in explosive ways,” said Edithann Ramey, chief marketing officer at Six Flags. “It’s become a billion-dollar industry in the last five years.” With 45 percent of consumers saying they’ll start Halloween shopping before October this year, businesses Continue reading →

Seasonal businesses, Promotions, Marketing, Entertainment, Entrepreneurship, Product Distribution, Halloween, Holidays, Supply & Demand

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 5: Forms of Business Ownership, Chapter 6: Entrepreneurship, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion

Fourth of July Cookouts Could Cost More this Year

July 2, 2024

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In a few days, millions of Americans will ignite their grills and barbecue up a storm in a grand Independence Day tradition enjoyed from coast to coast. Thanks to inflation, though, this year’s celebrations may be pricier than in years past. While Fourth of July favorites like hot dogs and potato salad remain affordable, prices for items like ground beef, pork chops, and lemonade have risen dramatically.

According to the American Farm Bureau Federation (AFBF), an average cookout for 10 Continue reading →

Pricing, Product Distribution, Agriculture, Marketing, Holidays, Operations Management, Food & Drink, Supply & Demand

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution

AAA Expects Record Amount of Memorial Day Travelers

May 22, 2024

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Memorial Day represents the start of summertime for many Americans, who often use the long weekend to hit the road and go on a trip. According to AAA, that statement will ring especially true this year as a record number of travelers will trek across the country over the coming days. Between Thursday and Monday, an estimated 43.8 million people will travel at least 50 miles, marking a four percent increase over 2023. In fact, this weekend could equal the Continue reading →

Holidays, Supply & Demand, Entertainment, Transportation, Travel, Product Distribution

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 9: Production and Operations Management, Chapter 14: Product and Price, Chapter 15: Distribution

Black Friday Crowds Increase as Spending Drops

November 29, 2023

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The annual sales bonanza known as Black Friday now lasts for much longer than 24 hours, beginning in the days before Thanksgiving and continuing on through Cyber Monday. And while a record number of American consumers turned out at stores to check out this year’s bargains, they didn’t exactly spend a lot of money. According to data from the National Retail Federation, an estimated 200.4 million people shopped over the five days after Thanksgiving, amounting to more than 60 percent Continue reading →

Sales events, Promotions, Retail, Pricing, Marketing, Product Distribution, Black Friday, E-commerce, Holidays, Cyber Monday, Supply & Demand

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion, Bonus Chapter B: Technology and New Media

Rising Sugar Prices Increase Halloween Candy Costs

October 18, 2023

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Last year, we looked at how rising candy prices and increased enthusiasm for spooky season led Americans to spend big on Halloween. And by all accounts, it looks like 2023 will be no different: not only are consumers expected to buy lots of costumes and candy, but they will also pay more for the privilege. According to the Bureau of Labor Statistics’ (BLS) latest Consumer Price Index (CPI) data, candy and chewing gum prices jumped by 7.7 percent from Continue reading →

Holidays, Food & Drink, Supply & Demand, CPI, Pricing, Supply chains, Global, Product Distribution, Manufacturing, Halloween

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution

Americans Will Travel in Record Numbers on July 4th Weekend

June 28, 2023

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For the last three years, travel over the Fourth of July weekend has decreased as Americans dealt with issues brought on by the pandemic. According to AAA, though, that won’t be the case in 2023. This year the country’s roads and airports will be jam-packed like never before, with more than 43 million Americans planning to drive 50 miles or more over the holiday weekend. That represents a 4 percent increase over 2019 and marks a new record for July Continue reading →

Tourism, Transportation, Travel, Product Distribution, Holidays, Supply & Demand

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion

Southwest’s Meltdown Creates Holiday Travel Nightmare

January 4, 2023

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The end of December is one of the busiest travel times of the year as people rush back and forth from home for the holidays. For travelers who booked trips on Southwest Airlines, though, the season was even more stressful as the carrier canceled more than 13,000 flights in less than a week. The trouble started when a major winter storm swept the country and prevented many pilots and flight attendants from working. Southwest staff usually solve this problem by Continue reading →

Ethics, Unions, Branding, Labor Relations, Travel, Holidays, Supply & Demand, Airlines

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 4: Ethics and Social Responsibility, Chapter 10: Motivation, Chapter 11: Human Resource Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution

Enthusiasm and Inflation Drive Increased Halloween Spending

October 28, 2022

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After years of unease, this year Americans are approaching holidays like Halloween with a level of enthusiasm not seen since pre-pandemic times. According to a survey from the National Retail Federation (NRF), 69 percent of consumers plan to celebrate Halloween this year, an amount that is on par with the stats from 2019. “As consumers continue to return to pre-pandemic behaviors, retailers are prepared to meet that demand and help make this holiday a fun and memorable one,” said NRF Continue reading →

Promotions, Marketing, Pricing, Global, Supply chains, Product Distribution, Halloween, Holidays, Supply & Demand, Inflation

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 3: Globalization, Chapter 9: Production and Operations Management, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion

Companies Pull Back on Discounts as Demand Soars

December 14, 2021

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In holiday seasons past, retailers would commonly slash prices by 50 to 90 percent on Black Friday in an effort to entice shoppers into stores. But that was not the case in 2021 as companies reduced prices by “10, maybe 20 percent” according to Zarah Reeves, who usually waits until the Thanksgiving shopping weekend to buy her clothes, appliances, and home goods. “The deals are just horrible [this year],” said Reeves. “I’m looking at these discounts, thinking: That’s it? Never Continue reading →

Black Friday, Marketing, Holidays, Supply & Demand, Promotions, Retail, Pricing

Chapter 1: Taking Risks and Making Profits, Chapter 2: Economics, Chapter 13: Marketing, Chapter 14: Product and Price, Chapter 15: Distribution, Chapter 16: Place and Promotion