January 1, 2014

This video takes a look at how BlackBerry went from the hottest smartphone on the market to a victim of its own success.

 

http://nyti.ms/1kRYQDu

 Questions:

  1. What’s the important lesson to be learned from this video?
  1. What does it mean that Blackberry failure was due to “commitment escalation?”

From The New York Times

 

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December 10, 2013

Engaging with customers through social media has become an essential part of doing business in this digital age. But in many cases, it’s not what companies say on social networks that connect with consumers; it’s what they show. A recent study of the top brand pages on Facebook found that photos gather more than twice the likes of regular links. That’s nothing compared to videos, though, which are shared by users 12 times more often than text.

One gets an Continue reading

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December 6, 2013

 

The nation’s first impression of the IBM supercomputer Watson came from the machine’s unprecedented appearance on Jeopardy. Over the course of a week, Watson handily defeated the best champions in the quiz show’s history thanks to its massive memory bank of facts. But it’s not just the supercomputer’s super-sized hard drive that sets it apart from other machines. Watson could compete on Jeopardy autonomously thanks to its ability to answer questions posed in natural language.

It’s this feature Continue reading

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December 3, 2013

Research and development has long been an expensive element of the auto industry. For decades devising even the smallest addition to an engine could cost millions of dollars and take as long as eight months to accomplish. But thanks to advances in technology over the last five years, engineers can now test dozens of designs within a virtual environment. As a result, automakers are at last seeking affordable innovations in fuel efficiency and overall vehicle performance.

For instance, in 2010 Continue reading

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December 1, 2013

Although many people can think of a great business idea, not everybody has the time or money to see their product come into fruition. That is unless they’re lucky enough to have their idea produced by crowd-sourcing manufacturer Quirky. The New York-based company has built a $50 million business by turning user-submitted blueprints into marketable goods.

Each week Quirky receives more than 2,000 invention ideas from its community of approximately 500,000 members. Staffers then select the best ideas of the Continue reading

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December 1, 2013

 

This video chronicles the famous saga of a woman who spilled McDonald’s coffee on herself and won a huge settlement, along with the ire of a nation.

http://nyti.ms/15WTRbJ 

Questions:

  1. Why did McDonald’s fight to not change the temperature of their coffee?
  1. Why did the actual facts in this case never come to light?

From The New York Times

 

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November 30, 2013

 

People today are becoming less and less dependent on cash, though you wouldn’t know it from looking at most vending machines. More than 40 percent of American adults said in a recent survey that they could go a week without paying for something in cash. Meanwhile, many of the nation’s vending machines continue to accept only bills and coins. This reluctance to change likely led to the vending industry’s 18.3 percent drop in sales between 2007 and 2011. When Continue reading

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November 27, 2013

Recruiting capable and contented employees remains one of the biggest challenges facing businesses today. In fact, hiring represents a $400 billion global industry as companies the world over vet candidates on their education and experience. But according to a new generation of HR upstarts, the traditional methods used to evaluate potential hires are in desperate need of updating. After all, 70 percent of American workers claim they are dissatisfied in their jobs, and as recently as 2007, 3 million people Continue reading

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November 24, 2013

Coming up with innovative products and services is no simple task for companies to accomplish. After all, most new item that businesses roll out takes years of research and development, a costly investment that’s not guaranteed to succeed. In order to avoid R&D burnout, many companies have held competitions in the hopes of finding a great idea from outside the organization. And according to a new MIT study, this might just be the most efficient way for companies to innovate. Continue reading

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November 19, 2013

 

For many image-conscious consumers, product customization provides a way to stand out from the crowd without searching high and low for something totally unique. At Big Shot Bikes, for instance, customers can choose the color and shape of up to 10 parts of the Colorado company’s fixed gear bikes. Once customers select their preferences, Big Shot assembles the bicycles and ships them to the buyers for under $500. With such a relatively reasonable price tag, the company wants consumers Continue reading

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