March 29, 2019

China’s population is aging on a massive scale. Within 30 years, experts estimate that the country will be home to more than 500 million citizens over 60. As a result, China’s economy and society could face majors changes as it strives to meet the needs of seniors. This video takes a look at the massive purchasing power that the nation’s seniors will soon wield and how businesses are responding to shifting demographics.

Questions:

  1. How does Granny Sunshine’s success in fashion Continue reading
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March 26, 2019

On Monday, Apple CEO Tim Cook stepped onto a big stage at the company’s headquarters in Cupertino, California, to make some important announcements. Events like these are meant to remind Apple fans of the times when late founder Steve Jobs stepped on the same stage to reveal world-changing products like the iPhone and iPad. Unlike on those occasions, however, Cook didn’t unveil any new or updated gadgets at Monday’s event. Instead, celebrities like Steven Spielberg, Reese Witherspoon, and Oprah Winfrey Continue reading

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March 22, 2019

On Wednesday, the Walt Disney Company purchased all of the film and TV assets owned by the historic movie studio 21st Century Fox for $71.3 billion. Along with taking hold of successful film franchises like the Alien movies and Marvel’s X-Men, Disney also now controls the rights to TV shows like The Simpsons, This Is Us, and Modern Family. All told, the entertainment giant has gained thousands of new titles to join its other legendary properties such Continue reading

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March 21, 2019

Since about the turn of the 20th century, elaborate fashion shows have helped some of the most successful style companies build lasting brands. After all, designers aren’t just displaying their wares when they send models down the runway in expensive outfits. By showcasing lines of high-end clothes that not everyone can afford, companies construct brand identities centered around luxury and opulence. So while Ralph Lauren or Michael Kors won’t sell many of their most expensive garments, the sophistication and taste Continue reading

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March 19, 2019

For years fashionable firms have depended on Instagram to showcase their goods to the social network’s more than 1 billion monthly users. Along with helping companies develop into stylish brands, the photo-sharing platform also serves as a key source of traffic to online stores. For instance, a designer can post a photo of a new dress and attach a link where customers can go to purchase it.

Now Instagram plans to take that concept to the next level by allowing Continue reading

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March 8, 2019

According to a recent Pew Research Center study, approximately 29 percent of Americans said that they don’t use cash for any purchases during a typical week. Instead, they depend on credit and debit cards as well as mobile payment apps like Apple Pay. These increasingly cashless consumers are becoming so common that some companies have stopped accepting paper and coin money for the sake of efficiency. For instance, in 2016 the salad chain Sweetgreen announced it was going cashless in Continue reading

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March 7, 2019

On March 1 the Backstreet Boys began a residency at Planet Hollywood’s Zappos Theater in Las Vegas that will run for 80 nights through the end of April. Although the legendary boy band are certainly playing plenty of shows, getting a ticket for one doesn’t come cheap. For instance, it costs up to $250 for a spot in the general admission area in front of the stage. For concertgoers who want to quickly find a good place to stand, though, Continue reading

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February 28, 2019

Managing the “last mile” of a product’s journey from the warehouse to its destination is one of the most complicated aspects of shipping and logistics. This final step accounts for as much as half of all delivery costs due to unpredictable factors like traffic jams, route distances, and the need to make multiple stops. That’s why this week FedEx revealed its new SameDay Bot, an autonomous machine that cuts costs by delivering products directly to the customer’s door.

Developed in Continue reading

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February 26, 2019

Since launching in late 2017 Fortnite has earned more than $2.4 billion, a staggering amount of revenue for a video game that is free for anyone to play. The battle royale title makes its money from virtual items like special outfits or victory dances that players can purchase from an in-game store. Given the breakout success of this business model, companies throughout the more than $100 billion video game industry have been scrambling to develop a credible Fortnite competitor.

In Continue reading

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February 8, 2019

Sorry, candy lovers, but today we’ve got more bad news. Not only will millions of Americans soon be forced to spend Valentine’s Day without their SweetHearts, but there’s also something wrong with the nation’s supply of Hershey’s Kisses. While the chocolate treats will still be available for next week’s big day, they’ll be missing one of their most distinctive features: the tips. Since December consumers have been puzzled by the tips’ absence, fearing that Hershey had changed the candy’s Continue reading

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