As the fast-paced world of social media continues to dominate culture, many have worried that traditional forms of media won’t be able to compete. After all, why pick up a book when you can just read text messages and tweets? Although dedicated readers might find that question shocking, it’s precisely what thousands of people are doing with Hooked, a new app that sends out stories to users in bursts of texts.
Currently the top grossing book app in the iOS Continue reading
If you’ve listened to hip hop or dance music made from the 1980s onward, then you’ve heard the Technics SL-1200 turntable in action. For decades these decks were the preferred hardware for DJs of all skill levels. Although a single turntable could cost between $500 to $700, aspiring selectors saved up their money until they had enough for two. After that, they had equipment for life: the durable SL-1200 could be used for spinning and scratching with little need for Continue reading
When David Malcolm took over his family’s sprinkler system business in 1992, he intended to run the company the same way that his father had over the last few decades. But that soon changed once he picked up an old project that his dad started just before he died: finding another use for a low-flow sprinkler designed for farming. At first Malcolm thought he solved the problem by installing the sprinkler heads on hoses and using them to patch up Continue reading
Since its founding in 1973, the outdoor apparel brand Patagonia has strived to make quality goods in an ethical manner. This combination of strong values and superior products has allowed the company to grow into an $800 million brand. But over the years Patagonia has run into a number of roadblocks in their quest to “build the best product” and “cause no unnecessary harm.” For example, in 2010 an animal rights group revealed that the company had been buying goose Continue reading
Israeli entrepreneur Yekutiel Sherman had a great idea for a product: a selfie stick that folded seamlessly into the back of a smartphone’s case. He spent a year carefully designing his idea, producing prototypes and securing small investments from family and friends. By December 2015 Sherman launched a Kickstarter campaign in order to finish funding the item, now called Stikbox. But while the project immediately attracted investors, his popular crowdfunding campaign also caught the attention of Chinese bootleg manufacturers. Within Continue reading
For those who have spent years ordering items from online retailers like Amazon, setting foot inside a store can sometimes seem like taking a trip back in time. But while the shift away from brick-and-mortar locations has utterly changed industries like music and clothing, grocery stores have remained largely the same since the dawn of the digital revolution. After all, most people still prefer to examine food in person before they buy it.
But that hasn’t stopped a collection Continue reading
In recent years Hollywood has watched its dominance over entertainment decline as new forms of media like streaming video become more and more popular. As a result, today’s movie studios don’t take many risks when they’re planning the next crop of summer blockbusters. That’s why remakes and sequels appear so often now in multiplexes: Hollywood hopes that the public’s previous knowledge will encourage them to buy tickets to familiar franchises.
This plan didn’t exactly work in the summer of 2016, Continue reading